Clinics across Australia have observed a gradual increase in enquiries from male clients regarding aesthetic services. These services, which may include treatments that support skin appearance and confidence, are provided under the guidance of qualified health practitioners.

Dr Joseph Hkeik, a Sydney-based aesthetic doctor with over two decades of experience, notes that over time, more men have engaged in consultations to explore tailored, non-surgical options. “We see individuals from a range of backgrounds, it’s really about personal goals and how they wish to present themselves,” Dr Hkeik says.

While motivations vary, factors such as digital visibility, lifestyle, and broader cultural shifts may contribute to increased awareness of appearance and self-care.

Dr Kate Jameson, a Perth-based practitioner, agrees, “Clients are simply more open to discussing their skin and wellbeing now, regardless of gender.”

All aesthetic treatments must be based on individual assessment, with realistic expectations and clear information about benefits and risks. Professional medical advice is essential before proceeding with any procedure.

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